Month: December 2019

Using The News Cycle for Valuable Customer Insight

The news cycle has become a critical part of our world today. According to The Media Insight Project, nearly half of Americans have signed up for news alerts on their devices and 78 percent of smartphone users turn to their devices to stay updated on the latest headlines and developments.  Additionally, about two thirds of […]
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SEO Basics: Beginner’s Guide to Search Engine Optimization (2020)

If you’re a complete newbie to online marketing and don’t even know what search engine optimization (SEO) means, this detailed beginner’s guide is just for you. In this in-depth article, I’ll cover the fundamental concepts of SEO and tell you everything you need to know to get started. But before everything else, let me tell […]
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Color Matching Guide for Print-on-Demand Products

First and foremost, you’re the designer in charge. You want your work to come out as you envisioned it, and don’t want to risk the printing software misrepresenting the colors you chose. Second, color matching is crucial because you want to meet your customer expectations. Remember those “expectations vs. reality” online shopping memes? Imagine that […]
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How Fashion Nova beats out Dior and Gucci to Become the Most Googled Fashion Brand in the World

Fashion Nova is a MASSIVE hit in the world of fashion: Generated more than $400 million within just 18 months after launching their website. A tailor-made Instagram brand with over 20M total followers on three different accounts. The value of Fashion Nova’s social media exposure is more than that of…
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